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    YouTube begins public testing of ‘Playables’ gaming effort

      Following YouTube’s pushes into music, television, gaming livestreams, and podcasts, the service has now begun public testing of its “Playables” initiative, which adds games...

    YouTube makes the ‘Subscribe’ button glow

      If you’ve spent any time on YouTube over the past couple of years, you’re probably well aware of how often creators ask your to...

    NFL Sunday Ticket on YouTube is adding a free trial after all

      The launch of NFL Sunday Ticket on YouTube and YouTube TV is just days away, and ahead of the launch, Google has finally announced...

    YouTube testing ‘fewer, longer ad breaks’ on TV

      YouTube is making a change to what ad controls Creators have while it’s testing some viewer-facing tweaks for the ad break experience on TVs.   On...

    YouTube pushes fullscreen NFL Sunday Ticket ads in apps

      NFL Sunday Ticket is one of the biggest deals in sports, and the fact that it’s available on YouTube and YouTube TV is great...

    YouTube concerned that Shorts will cannibalize long-form video 

      In recent years, YouTube has repeatedly said and shown that short-form video is a big priority. A new report reveals that there are internal...

    YouTube introduces training course for violation warnings

      YouTube allows for a lot of content but also has pretty strict policies regarding sensitive topics. Starting today, when creators violate those policies, YouTube...

    YouTube tests faster ‘Hum to Search’ for songs

      YouTube announced earlier this week that a new test on Android devices will let users search for songs simply by humming the tune of...

    YouTube is testing a much smaller ‘Skip Ads’ button

      Ads on YouTube have been getting worse, but the “Skip Ads” button often comes to the rescue of lengthy ad breaks. In a new...

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